China’s Ping An Insurance has published its sustainability report for 2024, which features two themes: “public welfare education” and “worry-free, time-saving and money-saving’ services, and discloses its latest progress across the five key areas of strategic management, business, operations and community, climate change and carbon neutrality, and governance.

With regard to the first theme, the report notes, the insurer has continued to support rural education through measures, such as infrastructure and maintenance, volunteer teaching, educational scholarships, training and development, and summer camps. In 2024, measures included:

• Renovation of 22 rural schools
• Donation of sports grounds to five rural schools to create a better learning and sports environment for students
• Organization of 987 volunteers to conduct teaching in 74 schools, contributing 6,767 teaching hours
• Educational scholarship programmes that collectively supported 1,065 students
• Training of 294 rural teachers
• Organization of 165 teachers and students from 27 schools to participate in summer and winter camp activities.

On the second theme, the report shares that the insurer focused on developing professional products and services for three main groups: financial advisers, family doctors and senior care concierges.

To this end, it launched its 2024 Customer Listening Day in May, calling on senior executives, business teams and front-line employees to engage with customers to understand their needs and pain points, and then accelerate the upgrading of product and service upgrades.

To meet customers’ diversified needs in wealth management, health and senior care, the insurer, it points out, provided services, such as wealth management, insurance protection and consumer credit, through an integrated financial model featuring “one customer, multiple accounts, multiple products and one-stop services”.

The top 10 highlights of the insurer’s sustainable development in 2024 were:

• Stable business performance, with total cash dividends increasing for 13 consecutive years
• Technology empowering sustainable development, driving innovation in finance and healthcare
• Continuously developing green finance to support the low-carbon transformation of industries
• Leveraging integrated financial advantages to promote inclusive financial development
• Operating carbon emissions decreased by 8% year on year, accelerating towards the 2030 carbon neutrality goal
• Protecting consumer rights and privacy, exploring an aging-friendly service model:
• Focusing on employee development and protection, with satisfaction increasing for two consecutive years:
• Strengthening information security management and building an artificial intelligence ethics system
• Actively fulfilling social responsibility and enhancing community influence
• Outstanding performance recognized by international rating agencies and capital market.

The insurer, it notes, “will continue to deepen the ‘integrated finance + health and senior care’ technology-driven strategy, using technological innovation to create a competitive advantage in service.

“It will provide customers with all-around professional financial advisory, family doctor and senior care concierge services, enabling customers to enjoy ‘worry-free, timesaving and money-saving’ services experience, and it will continue to create long-term, stable and sustainable value for customers, employees, shareholders and society.”